What To Know Before Starting A Podcast

Marketing Podcast with Dan Franks

In this episode of the Duct Tape Marketing Podcast, we interview Dan Franks. Dan is co-founder and president of He Podcast Movement, the world’s largest conference and trade show for the podcast industry. He is his CPA and previously he was Business Manager and Director of Live Events for Midroll Media.

Important points:

It seems like everyone has a podcast today. You may be wondering if it’s too late to start – the short answer? No, it’s not too late. The market may be busier than it used to be, but people are still listening to podcasts. It is and will continue to be a tool. In this episode, Dan Franks shares why podcasting isn’t over and his advice for getting started.

Questions I ask Dan Franks:

• [1:11] Can you tell us a little bit about the history of the podcast movement?
• [1:55] What does the podcast movement look like today?
• [3:26] Please tell us how you started podcasting.
• [5:12] If you were talking to someone who was thinking of starting a podcast, would you tell them it was too late?
• [11:31] Have you seen what people are doing to make podcast hosting as effective as podcast hosting?
• [13:03] Have you seen the out-of-the-box usage for becoming a podcast guest?
• [14:32] Companies today are coming up with different uses for podcasts. What trends do you see along these lines?
• [15:56] How can I get more listeners if my show is doing well?
• [18:44] What’s the best starter setup for someone wanting to start a podcast?
• [20:54] What are your current podcast settings?
• [22:52] Where can people find out more about your work?

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This episode of the Duct Tape Marketing Podcast HubSpot Podcast Network.

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